BULK SMS IS A CRUCIAL PART OF MOBILE MARKETING AND EVERY BUSINESS CAN BENEFIT FROM IT.
SMS marketing boosts sales
Keep customers up to date
Send alerts if there is some problem your clients should be aware of
Why Bulk SMS?
Bulk messaging is the act of disseminating SMS, allowing businesses to reach plenty of customers simultaneously. Some international VoIP wholesale providers also have arrangements with service providers’ SMS gateways to ensure the delivery of messages to mobile phone terminals anywhere in the world.
An SMS gateway operates as a relay between mobile network operators and wholesale carrier services of SMS providers. SMS gateways distribute SMS traffic via their direct connection to operators’ SMSC (Short Message Service Center).
Bulk messaging solutions use communication interfaces like Short Message Peer-to-Peer (SMPP), Hypertext Transfer Protocol (HTTP), File Transfer Protocol (FTP), Signaling System 7 (SS7), and SIGTRAN to connect with an SMS gateway. Bulk SMS solutions like apps and APIs enable users to upload lists of phone numbers as CSV files to the FTP server. Modern messaging software offers advanced features like scheduling, modification, segmentation, personalization, etc.
Let’s explore how various business sectors benefit from bulk SMS.
1. Travel and Tourism
2. Education and Training
3. Retail and E-commerce
4. Financial Services Sector
6. Restaurants and Lodges
The most common use of bulk SMS messaging is for:
- Mass SMS advertising
- Sending notifications
- Safety checks (password confirmation)
- Product information
- SMS newsletters
- Entertainment (competitions)
- All sorts of different text messages